26
27
Winter
2013
OVER a two week period at the
beginning of August, our team of
13 recent Merchant Taylors’ leavers
raised over £100,000 for bursaries
and a range of other projects we will
support through our Annual Fund this
year. They did superbly well and the
feedback has been overwhelmingly
positive from everyone who has been
in contact with us since the campaign.
Thank you very much to everyone
who received a call on our first ever
telephone campaign. We are very
grateful to all who took the time to
speak to our team of callers, and
particularly to those who supported our
campaign.
Our team of callers (pictured)
were trained for two days prior to the
campaign so that they were able to
process donations over the telephone.
This made a huge difference. It meant
that much of the support we received
was immediate, in the form of card
Telephone Campaign raises over £100,000
donations, or by monthly or annual Direct
Debits. This means that we have a reliable
source of income for the next three years,
enabling us to plan with confidence
the number of boys we are able to offer
bursaries. When combined with other
donations we have received over the
course of the year, we can really make a
difference to many lives through both the
bursary scheme and other projects aimed
at improving the pupil experience at
Merchant Taylors’ School.
The callers very much enjoyed their
experience. One of the team, Simon
Armstrong (2007-2012), said that “The
campaign was great fun to do. Not only
was it rewarding to raise so much money
to help future students at the school but
it was also great to hear about the diverse
and often hugely impressive things
OMTs have gone on to do. It certainly
gave me a few ideas in terms of future
career paths I might enjoy.”
Thank you again to all our supporters!